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2012 Rothman Guide for Social Media Marketing

10 Disruptive Guerrilla Tactics that Generate Hits and Conversions

10 Disruptive Guerrilla Tactics that Generate Hits and Conversions Saying something outrageously wrong – in other words, use a byline that is a lie;  if it makes people angry, they will be compelled to read on and find out that you really do not believe that. (Example: Seth’s bestselling book title  ‘All Marketers are Liars’ [...]

2012 B2B Business Opportunity to be THE Local Community Online Media

As I sit here in the morning watching my Bloomberg live TV online, I realize that I am not alone: so I decided to research the updated numbers: so I looked at some 13f filings, and found that Buffet and the largest media stockholders are reducing their holding in traditional media, and increasing steaks in [...]

101 A community blog why?

Becomes the local media Dominates organic search Connects you to your neighbors in a non-offensive way Creates ever increasing local traffic Creates ever increasing niche traffic Feeds your website Feeds your business Feeds your local organization Is good advertising Can generate revenue Can finance your other marketing Establishes you as an expert Establishes you as  [...]

2012 WordPress | Enterprise Level Social Network | Google Maps Navigation

2012 WordPress | Enterprise Level Social Network | Google Maps Navigation The above is an example of how we use our site at UpLog.org to do article marketing for clients like this  Hotel Motel Listing Service in Boerne Texas Enterprise level social media communities can be easily and quickly created in 2012 using WordPress and [...]

179 Dollar Website Becoming the Local Newspaper Radio Station and TV Station

“Hello I am a Realtor too and I would like your business…” If you think that is a value statement, you need a regular job.  A good Real Estate broker is a hired gun, a marketing professional,  licensed adviser, a psychologist, and salesperson and most of all a trusted consultant. The more resources that a [...]

Create Posts for Map Navigation for a geographical taxonomy using MapPress Google Maps in WordPress.

Create Posts for Map Navigation for a geographical taxonomy using MapPress Google Maps in WordPress. This plugin imports a Map Navigation file into your WordPress blog. The Map Navigation file defines one or more Continents, Countries, Regions, States and Cities. The plugin creates Posts that each contain a MapPress map or mashup that provide a [...]

2012 Statistics Politics, Religion and Social Media Marketing

“Be Ye hot or Be Ye cold…” In the  seldom quoted and controversial book of Revelations, this scripture, in almost every translation of what some call “the living word”, seems to encourage “zeal” as apposed to political hedging as a strategy for spreading the truth. I am here to tell you that this is still [...]

2012 Local Internet Real Estate – the new Homesteading Business Opportunity

I feel like Lewis and Clark coming across the great plains saying: “Wow! Look at all that nu-plowed ground!” 2012 Local Internet Real Estate – the new Homesteading Business Opportunity | 2012 Rothman Guide Google’s maps are almost completely empty!  They opened up the API months ago to get us to feed them, and almost [...]

101 A never-ending market for whatever it is that you love – Non-Profit Social Media

101 A never-ending market for whatever it is that you love – Non-Profit Social Media – the latest from the 2012 Rothman Guide for Social Media Marketing Are you tired of doing something that you hate for a living? Were you sold a lie before you were old enough to know better; forced into a life [...]

10 Questions to ask yourself about your Social Media

How many profiles do you maintain and regularly update to maintain your online reputation? How often do you post to them, share, tweet, like, bookmark, tweet,etc.. How good is the quality of your original content; what is its value to your audience How well optimized are your posts, profiles, website with key words and groups [...]